First and foremost, the site should be built for people. Do not make the miscalculation of building it to somehow try to 'trick' the search engines into moving you higher. It will backfire. Make the site user friendly and give any visitors what they're searching for.
Do not use the same title tag for every page on your site. Not only is this confusing for search engines, it is confusing for users as well. Each page should have its own unique title tag, and that tag should tell the user what is contained on the page. Websites designed using WYSIWYG (what you see is what you get) HTML editors often fall prey to this mistake.
seo off page Link Exchange (Link Two Directions / Mutual Link): is when our Blog link to another blog, and blog someone else also had a link to our blog, or better known as Link exchange.
Let's begin with the "bare bones" of SEO. Title tag and meta tags. Most search engines give little to no relevance to some of these, however, since no one really knows how they are factored by each engine, they are still important steps in optimizing any web site.
seo on page The keyword meta tag is believed one of the LEAST recognized meta tag by search engines. It carries very little weight when it comes to search engine optimization. However, it is not ignored by all engines. For example, through my own experiment, I have used a single keyword (like spaloof - which means nothing) that had very little if any results when searching for it. After being indexed, SearchBliss had appeared at the top of MSN. The keyword was NO where else on SearchBliss. Only in the keyword meta tag. This says to me that some search engines DO give the keyword meta tag some weight. So as a result, I still use the keyword meta tag.
- seo title Tag - This plugin
will allow you to set custom title for your blog homepage and posts. Title is the most important factor of the on-page search engine optimization so make sure you install this plugin on your Wordpress.
Content. We all know that Google, the most popular search engine, loves fresh and unique content. Therefore, create quality content for your website. Don't forget to mention your keywords!
The description meta tag is less important for optimization, but it is still utilized by the search engines. Google for example, will use the web pages body text, image alt tags, and yes even portions of the description meta tag will show at times. The body text and alt tags will be discussed later on in these articles.
I like article marketing. You can take so much of your content and diversify it in so many ways. The more content or articles that you produce, the better chance you will have to get a lot of sales in your business. I personally write articles and content everyday. I'm good at it, and I just want to see my business succeed. You should have the same mindset.
Writing high-quality title tags and Meta descriptions is a definite art form. It's actually similar to writing classified ads. You need to pack a big punch in a little space.
There are two notions within the search engine world, referred to as on-web page and off-web page SEO. Off page web optimization is all about promotion and links pointing again to your site. I received't get into particulars about it right here as I can go for hours about it. On-page search engine marketing is what I need to focus on.